Full Frontal Volume, Lift & Curl Mascara

Unleash your lashes with Full Frontal Mascara, the ultimate all-in-one formula that delivers maximum volume, lift, length, and curl. Designed for a bold, wide-eyed look, it features a unique Flat-to-Fat brush to give your lashes dramatic dimension from root to tip.

• Fat Side – Load and lift lashes by wiggling at the base to build intense volume.

• Flat Side – Define, curl, and separate each lash with precision.

• Tapered Tip – Reach and coat the tiniest lashes in the corners with ease.

Rihanna’s Tip: For a sultry, fanned-out effect, apply extra coats to the outer corners while brushing lashes outward to enhance your natural eye shape.

Buildable, long-wearing, and made to stand out—this mascara does it all.